CEO Outlook On Chip Industry


Semiconductor Engineering sat down with Wally Rhines, president and CEO of Mentor, a Siemens Business; Simon Segars, CEO of Arm; Grant Pierce, CEO of Sonics; and Dean Drako, CEO of IC Manage. What follows are excerpts of that conversation. L-R: Dean Drako, Grant Pierce, Wally Rhines, Simon Segars. Photo: Paul Cohen/ESD Alliance SE: What are the big changes ahead, and where do you see th... » read more

The Week In Review: Design


M&A ANSYS finalized its acquisition of OPTIS. Founded in 1989, OPTIS provided software for scientific simulation of light, human vision and physics-based visualization. The acquisition boosts the company's automotive simulation portfolio with radar, lidar and camera simulation. Terms were not disclosed. IP Arm debuted the Cortex-M35P processor. Aimed at IoT applications, the IP combine... » read more

The Week In Review: Design


Tools & IP Arm unveiled a new suite of IP focused on machine learning for edge devices. Currently dubbed Project Trillium, it includes the Arm ML processor, the second-generation Arm Object Detection (OD) processor, and open-source Arm NN software. The ML processor provides more than 4.6 TOPs in mobile environments with efficiency of 3 TOPs/W. People detection is a focus of the OD processo... » read more

The Week in Review: IoT


Products/Services At this week’s AWS re:Invent conference in Las Vegas, Nevada, Amazon Web Services introduced a number of products and services for the Internet of Things, machine learning, and other areas. These include Amazon FreeRTOS (an operating system for IoT microcontrollers), AWS IoT Device Defender (security management), AWS IoT 1-Click, AWS IoT Device Management, AWS IoT Analytics... » read more

Safety Plus Security: A New Challenge


Nobody has ever integrated safety or security features into their design just because they felt like it. Usually, successive high-profile attacks are needed to even get an industry's attention. And after that, it's not always clear how to best implement solutions or what the tradeoffs are between cost, performance, and risk versus benefit. Putting safety and security in the same basket is a ... » read more

RISC-V Pros And Cons


Simpler, faster, lower-power hardware with a free, open, simple instruction set architecture? While it sounds too good to be true, efforts are underway to do just that with RISC-V, the instruction-set architecture (ISA) developed by UC Berkeley engineers and now administered by a foundation. It has been known for some time that with [getkc id="74" comment="Moore's Law"] not offering the same... » read more

Electric Vehicles Set The Pace


Electric vehicles are leading the charge for innovation in automotive electronics. Companies that invested and embraced the challenge of EVs are besting their less-nimble, less-open-minded engineering cohorts. Semiconductors and embedded computers have been controlling the dashboard, mirrors, seats, heating and cooling for years. But with EVs, engineering teams are starting to tackle tas... » read more

Embedded Software Verification Issues Grow


Embedded software is becoming more critical in managing the power and performance of complex designs, but so far there is no consensus about the best way to approach it—and that's creating problems. Even with safety-critical standards such as DO-178C for aerospace and [gettech id="31076" comment="ISO 26262"] for automotive, different groups of tool providers approach software from differen... » read more

Executive Insight: Grant Pierce


Grant Pierce, president and CEO of Sonics, sat down with Semiconductor Engineering to discuss new ways to increase energy efficiency in SoCs. What follows are excerpts of that conversation. SE: Looking out at the semiconductor industry there are a lot of changes underway right now. What are the biggest impacts from your perspective? Pierce: The amount of data that is being captured or sen... » read more

Fundamental Shifts In Chip Business


Shifting business models, acquisitions, minority investments and increasing uncertainty are creating fundamental shifts in the semiconductor industry that could redefine who is successful in which markets for years to come. The announcement today that [getentity id="22671" e_name="Rambus"] is developing memory controller chips, expanding its business beyond just creating IP for the memory an... » read more

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