It Feels Like Magic


Over the holidays I visited Universal Studios in Los Angeles with my family. The entire park is full of high tech so-called 4D rides as they add motion and other effects, like spraying water when someone sneezes, to a 3D movie. We were, for example, able to experience what it would be like if a bus gets caught in between King Kong and a t-rex fighting with each other. Despite a wide range of... » read more

Virtual Iron (Chef)


I love good food but I am a horrible cook. Partially because my wife is a wonderful chef at home and I can enjoy the comfort of just eating. Until recently, I couldn’t handle most of the kitchen equipment and I had no clue which ingredients and spices work well together. When I read cooking recipes my brain started to freeze and I felt completely clueless. This was nagging me at times and... » read more

The Right Kind Of Fun


A couple of weeks ago I went to see “Together Again At Last…For The Very First Time” by John Cleese and Eric Idle at the Center for the Performing Arts in San Jose. I hope all of you recognize both gentlemen as two members of Monty Python. As you can imagine, it was quite an exciting night. With the audience being Monty Python fanatics, every video clip or skit was received with a lot ... » read more

Fast, Accurate, And Standards-Based


Unlike the loosely timed models used for software development, which rely on a high level of abstraction to simulate as fast as possible, the communication between the architecture models in a virtual prototype for early performance analysis requires timing to be modeled more accurately. This tradeoff can seem like a big leap to some, spanning the gap from SystemC TLM-2.0 LT (loosely timed) ... » read more

Team Work


While I am not much of a golf player, I participated in a golf tournament over the summer. It was a very friendly setup with teams of four playing against each other. Each player of the team hits his ball, and the ball that lands in the best position determines the starting point for every one of the team for the next stroke. The fact that only the best shot of the team counts, definitely ma... » read more

The Forest And The Trees


If you’re deep into the details, it can be hard to see the bigger picture of what lies ahead. There is a saying for this, of course, which everyone knows: “He can’t see the forest for the trees.” So the solution is to rise above the trees to gain a better view. Interestingly, many benefits for using virtual prototypes for early software development result from the high level of a... » read more

Time For A DDR Background Check


In this month’s blog we continue our discussion of power management, specifically looking at how architects can improve the energy efficiency of their SoC as it uses system memory. In March we teamed up with Micron, a global supplier of high performance, low power memory technologies, to present a tutorial at SNUG Silicon Valley (see proceedings) explaining the practical steps system desig... » read more

Winning Customer Loyalty


On the day that the Tesla Model 3 was announced, we (and by we I mean my wife, who graciously dedicated her time) stood in line to order a car we had never seen. That is quite the sign of trust in a car company. Buying a car is the second biggest cost behind buying a house and yet there we were putting down $1,000 for a car we had never seen. So what drove us and thousands of others – Tesl... » read more

Prototyping Server Farms


Coming from the virtual prototyping world, I envisioned FPGA-based prototyping as mostly a one on one application, meaning that the system resides with the end user or at least in a room close to the end user. However, it turns out that a lot of companies have moved towards a physical prototyping server farm setup. Let’s look at what it means to have a prototyping server farm, the associat... » read more

Earthquake Proof Your Software Development


In this blog we tend to focus on the benefits and opportunities that arise when using virtual prototyping. However, in real life we well know that any situation bears not only opportunities but also risks. I was reminded of this by the recent earthquake disaster in Kumamoto Japan. Having lived in the most earthquake prone areas in the world for the past 10 years, I know firsthand how easy it is... » read more

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