September 2009 - Page 3 of 3 - Semiconductor Engineering

Experts At The Table: Evolving Standards

By Ed Sperling - 04 Sep, 2009 - Comments: 0

System-Level Design sat down with Keith Barkley, senior engineer in IBM’s systems and technology group; Steven Schulz, president and CEO of Silicon Integration Initiative (Si2); Yatin Trivedi, director of standards and interoperability programs at Synopsys; Ian Mackintosh, chairman of the OCP International Partnership (OCPIP), and Michael Meredith, vice president of technical marketing at For... » read more

Experts At The Table: Building A Better Mousetrap

By Ed Sperling - 04 Sep, 2009 - Comments: 0

Low-Power Design sat down with Richard Zarr, chief technologist for the PowerWise Brand at National Semiconductor; Jon McDonald, technical marketing engineer in Mentor Graphics’ design creation business unit; Prasad Subramaniam, vice president of design technology at eSilicon; Steve Carlson, vice president of marketing at Cadence Design Systems, and David Allen, product director for power a... » read more

It’s All About Money

By Ed Sperling - 02 Sep, 2009 - Comments: 0

In the end, it all comes down to money. In the beginning it’s all about money, too. But when it gets into the middle of the cycle, people seem to forget about that. System-level design, Moore’s Law, abstract modeling, lithographic advances and everything in between have all been caught in the worst downturn since the great depression. The problem is that instead of just independent secto... » read more

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