The Future Of Technology: Generative AI In China


China's investment in Gen-AI is projected to surge with an estimated 86% CAGR over the next five years. This growth is driven by a focus on technological self-sufficiency, from applications to chips, and a strong emphasis on locally developed technology. Key areas of development include: AI Chip Development: Addressing the need for powerful AI infrastructure. Dataset Localization: S... » read more

Bridging The Gap Between Driven And Driverless Cars


Today, 91% of car accidents worldwide are caused by some form of human error. Moving to ADAS functions, such as Automatic Emergency Braking or Lane Keep Assist, and autonomous vehicles (AVs) will significantly improve road safety and reduce costs associated with accidents, such as car and highway repair, police, ambulance, and insurance. However, to be fully autonomous will take many years, if ... » read more

Assessing Synchronization And Graphics-Compute-Graphics Hazards


In modern rendering environments, there are a lot of cases where a compute workload is used during a frame. Compute is generic (non-fixed function) parallel programming on the GPU, commonly used for techniques that are either challenging, outright impossible, or simply inefficient to implement with the standard graphics pipeline (vertex/geometry/tessellation/raster/fragment). In gener... » read more

Smarter, Safer Surround-View For Cars


With modern advancements in automotive safety, we are seeing advanced driving assistance systems (ADAS) such as surround-view become the new standard in modern cars. This demonstration shows how this application can be enhanced with the addition of accurate real-time reflections and AI to detect hazards that make cars safer. First, let’s start with the graphics problem. Have you ever l... » read more

Wi-Fi 6 For Low-Power IoT


The internet of things, known as the IoT, is a rapidly growing market, and no surprise. While some question the need to connect everything to the internet, if it’s simple and cost-effective it’s a no brainer. Wireless sensors are a case in point. You can monitor equipment to detect any indication of equipment failure, check temperatures in your restaurant to ensure your fridge remains co... » read more

Imagination’s Approach To Business In China


In my role as Imagination’s CSO, I have been asked several times today whether Imagination would hive off its China operations into a China JV. My first response to this question is “Why?” And this generates several responses.  The conversation goes something like this: “Because you have to!” No, not at all. Nobody has asked us to do that – we can transact business in China ... » read more

Why Cyberattacks Will Be No Match For Autonomous Vehicles


Malware, ransomware, viruses, denial-of-service attacks – these threats can leave a business reeling as it struggles to recover. Others might not recover at all, but that hasn’t stopped most industries from treating cybersecurity as an afterthought. Unfortunately, this is how it has been handled since the first hackers emerged. It’s only when a company is hit that other players start to r... » read more

Connectivity Key To Growing MCU Market


“It is a truth universally acknowledged, that an MCU without connectivity, must be in want of a Wi-Fi.” A picture paints a thousand words and for ambitious companies with microcontroller unit (MCU) technology, the picture below is very clear – market growth in IoT-oriented connected devices offers great opportunities. In a slow-growing market, each new design win requires the removal... » read more

Multitasking For Modern GPUs


Originally GPUs were all about one thing, 3D graphics, and specifically fill-rate. Creating 3D triangles, calculating their position, coloring them in, processing the right ones (thank you tile-based deferred rending), and outputting them to the screen. Nowadays GPUs need to do more – it’s called “compute.” Indeed, we’ve been talking about running this on low-power GPUs for a long ... » read more

Bluetooth LE Audio Makes Its Debut


The Bluetooth Low Energy 5.2 specification introduces LE audio, which is a significant step forward for Bluetooth audio, both in terms of sounds quality and functionality. LE Audio, based on our new iEB110 IP, will enable manufacturers to create low power audio devices that offer several revolutionary new features that weren’t possible before, even with third-party proprietary solutions. T... » read more

← Older posts