tag: Apple

Look Who’s Making Chips
By Ed Sperling - 27 Mar, 2014 - Comments: 1

The entry into the chip business by companies such as Apple, and possibly Google, Amazon and a handful of others, may seem like a land grab in the semiconductor world, but the reality is that system companies have always done their own semiconductor design. Only the names have changed. IBM made its own PC processors, and it still makes them for its high-end servers. HP made chips for its PCs... » read more

Test Challenges Rising For Mobile Devices
By Mark LaPedus - 20 Mar, 2014 - Comments: 0

Smartphone and tablets continue to advance at a dizzying pace. On the component side alone, the latest mobile devices are moving towards 64-bit application processors, multi-mode RF front-ends, higher-end cameras and flashy LCD screens. Some systems even boast fingerprint scanners and heart rate sensors. But an obvious part of the system continues to lag behind the curve—battery life. In r... » read more

Power Shift
By Ed Sperling - 13 Mar, 2014 - Comments: 1

The disaggregation of the mobile market, which began with Nokia, Ericsson and RIM challenging the entrenched position of Motorola back in the late 1990s, is shifting again. This time it’s being driven by a different kind of power play, namely physical power issues inside a device. The biggest problem in shrinking die and pushing economies of scale in conjunction with Moore’s Law is relat... » read more

Blog Review: March 12
By Ed Sperling - 12 Mar, 2014 - Comments: 0

Arteris’ Kurt Shuler is sounding the alarm bell for the semiconductor industry. He observes that system OEMs are hiring their own chip engineers. Well, that should wake up someone. Danger Will Robinson. Mentor’s Colin Walls points to a festering debate in the embedded software world about priorities and openness to learning new tools and approaches. Embedded software developers are a rat... » read more

The Week In Review: Design
By Ed Sperling - 28 Feb, 2014 - Comments: 0

Tools Cadence rolled out a new verification planning and management tool that is based on SQL, which greatly improves functionality and performance and offers multi-user, multi-engine and multi-analysis capabilities. Database technology—in this case, Structured Query Language—remains one of the very few software platforms that can harness multiple processors effectively. Synopsys unveil... » read more

Week In Review: Manufacturing, Design, Test
By Mark LaPedus - 07 Feb, 2014 - Comments: 0

This is no surprise, but it could be the end of an era. IBM is exploring a sale of its semiconductor business, according to FT.com. A survey, conducted by Harris Interactive on behalf of Crucial.com, revealed that when asked to choose between these two specific types of men, 84% of women who prefer to be involved with men prefer their male love interest to be "super handy" with computers an... » read more

The Perilous Path From Technology To Product
By Neil Hand - 31 Jan, 2014 - Comments: 1

I spend a lot of my time talking to people about technology and about bringing technology products to market. Along the way I find myself regularly discussing three common dilemmas that technologists have, and in this post I wanted to share those with you. On to the three topics: 1) It’s not about technology. More correctly I should say it’s not just about technology. The trend set by... » read more

The Uncertain Future Of Fabless Semis
By Ann Mutschler - 30 Jan, 2014 - Comments: 1

As with most things, perspective is everything, this is especially true when it comes to changes in the semiconductor ecosystem. Some industry watchers say indicators clearly point to a shift happening where system OEMs again make the decisions about what is in a chip, both software and hardware, pointing to Apple, Samsung, Microsoft and Intel as prime examples. As a result, the fabless semicon... » read more

Week In Review: Manufacturing, Design, Test
By Mark LaPedus - 24 Jan, 2014 - Comments: 0

Look for a nasty political campaign in Idaho, according to Bloomberg. Business leaders from Micron Technology and others in Idaho are endorsing the incumbent Republican candidate over a Tea Party challenger. The challenger, Bryan Smith, is a conservative Republican running for Idaho’s second congressional district. He is running against 16-year incumbent Mike Simpson. Simpson is supposedly pr... » read more

Week In Review: Manufacturing, Design, Test
By Mark LaPedus - 17 Jan, 2014 - Comments: 0

A new study from Crucial.com reveals that on some days, 64% of U.S. parents spend more time with their computers than with family or close friends. TSMC posted mixed results in the fourth quarter of 2013. It also announced flat CapEx targets for 2014. TSMC also addressed Intel’s recent comments about TSMC’s finFET plans. Morris Chang, chairman of TSMC, said Intel’s comments are mislead... » read more

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