Relocating Intelligence


For the past couple of decades, intelligence in a system was largely a function of the logic in a processor. That may change, given some of the disparate discussions now under way across the electronics industry. Putting all the intelligence in one place can make the design process more efficient, but it doesn’t necessarily make the system more efficient, either from a performance or pow... » read more

An Uneven Rise From The Ashes


There are signs that we are emerging strongly from the recession, and signs that we are still staggering. So which is correct? Unfortunately, it’s both. The problem with the bulk of the electronics market now devoted to consumer spending is that there’s no compelling need to upgrade. There will always be replacements. Cell phones break. Cars fall apart. Even desktop computers burn up. Bu... » read more

Verify, Verify, Verify


Verification has claimed the biggest chunk of design time and cost for many generations of chips, but it has now been elevated from design headache to the poster child of what’s ailing semiconductor design. The question being asked in many quarters, and also in many different ways, isn’t whether the verification approach and tools are right. It’s whether the fundamentals of design an... » read more

What The Downturn Has Wrought


!--StartFragment--> The big companies felt the pain first, or at least they acknowledged it. In big companies, pain is felt in dollars. In smaller companies, it’s felt everywhere because every person counts. What the big IDMs did first was offload their fabs, or at least open them up for enough business to sustain their investments in new technology. That’s the strategy taken by IBM, an... » read more

The Next Big Thing, And Who Will Own It


At the beginning of this decade a writer for a powerful newspaper told me that, come hell or high water, she wasn’t giving up print—no matter how important online got to be. I had to think about that for awhile before answering, “It may not be your choice.” That newspaper is now a shadow of what it once was, but the statement keeps reminding me of some of the brash claims being mad... » read more

Where Did All The Jobs Go?


Recoveries are measured in dollars, not in jobs. This one—and even the last recovery in 2003—will produce far fewer full-time jobs in the short run than past recoveries. That doesn’t mean companies won’t hire great numbers of workers. But much of that will be contract labor. The trend is to not hire full timers until it’s hard to get enough qualified people to do contract work be... » read more

Experts At The Table: What’s Next?


Low-Power Design sat down with Leon Stok, EDA director for IBM’s System & Technology Group; Antun Domic, senior vice president and general manager of Synopsys’ Implementaton Group; Prasad Subramaniam, vice president of design technology at eSilicon, and Bernard Murphy, chief technology officer at Atrenta. What follows are excerpts of that conversation. LPD: What are we facing at ... » read more

Why The Chartered Semiconductor Acquisition Matters


The acquisition of Chartered by a wholly owned subsidiary of the Abu Dhabi government may sound like a rather brash investment, but our sources say it’s all part of a rather audacious plan that began unfolding one day after the deal to jointly run AMD’s foundry was hatched. In fact, this is anything but an impulsive buy by a country swimming in oil profits. The plan is actually to inte... » read more

It’s All About Money


In the end, it all comes down to money. In the beginning it’s all about money, too. But when it gets into the middle of the cycle, people seem to forget about that. System-level design, Moore’s Law, abstract modeling, lithographic advances and everything in between have all been caught in the worst downturn since the great depression. The problem is that instead of just independent secto... » read more

Experts At The Table: Building A Better Mousetrap


Low-Power Design sat down with Richard Zarr, chief technologist for the PowerWise Brand at National Semiconductor; Jon McDonald, technical marketing engineer in Mentor Graphics’ design creation business unit; Prasad Subramaniam, vice president of design technology at eSilicon; Steve Carlson, vice president of marketing at Cadence Design Systems, and David Allen, product director for power at ... » read more

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