An Automotive Value Chain In Flux


When companies view suppliers from inside their specialized niches, it is tempting to imagine the business world will continue as-is, with just minimal improvements each year. But in the automotive value chain, this no longer holds. The rapid pace of innovation around intelligent systems in cars is disrupting the business flow. Back in simpler times, semiconductor companies would work with Tier... » read more

Is There Finally A Silver Bullet For Software?


As I am in Nuremberg for the annual embedded world conference, the overall mood here seemed a bit muted and slow on day one. There are rumors of 200 exhibitors of the roughly 1100 having pulled out due to the global health situation—we are all asked not to shake hands and smile instead—and the rainy weather doesn't help much either. With the weather turning to snow on day two, the attendanc... » read more

Co-Design For The AI Era


Welcome to the second piece in our blog series examining how the computing industry can work in new ways to enable the AI Era. In our first blog, my colleague Ellie Yieh described the enormous opportunities and challenges facing the industry as we enter a new decade, and she offered a path for accelerating innovation—from materials to systems—based on a “New Playbook” for driving im... » read more

High-Performance DSP And Control Processing For Complex 5G Requirements


In the early 2000s, digital signal processors (DSP) were simple in architecture and limited in performance, but complex in programming. However, they evolved to meet of the increased performance requirements of 3G cellular baseband modem applications. A typical 3G modem system would have a single DSP optimized for dual/quad SIMD MAC performance with basic DSP filter instructions like Fast Fouri... » read more

Breaking The AI Memory Bottleneck


In the long unfolding arc of technology innovation, artificial intelligence (AI) looms as immense. In its quest to mimic human behavior, the technology touches energy, agriculture, manufacturing, logistics, healthcare, construction, transportation and nearly every other imaginable industry – a defining role that promises to fast track the fourth Industrial Revolution. And if the industry orac... » read more

Playing Into China’s Hands


The fallout over blacklisting Huawei in particular, and China in general, has set the tone for a nasty global race. But it is almost certain to produce a different result than the proponents of a trade war are expecting. The idea behind tariffs and the blacklisting of Huawei is to starve China of vital technology. So far, the impact has been minimal. Reports from inside of China are equa... » read more

Memory Architectures In AI: One Size Doesn’t Fit All


In the world of regular computing, we are used to certain ways of architecting for memory access to meet latency, bandwidth and power goals. These have evolved over many years to give us the multiple layers of caching and hardware cache-coherency management schemes which are now so familiar. Machine learning (ML) has introduced new complications in this area for multiple reasons. AI/ML chips ca... » read more

Multiple Approaches To Memory Challenges


As we enter the era of Big Data and Artificial Intelligence (AI), it is amazing to think about the possibilities for a truly seismic shift in the changing requirements for memory solutions. The massive amount of data humans generate every year is astounding and yet is expected to increase five-fold in the next few years from machine-generated data. Further compounding this growth is the emergin... » read more

Adapting Mobile To A Post-Moore’s Law Era


The slowdown in Moore's Law is having a big impact on chips designed for the mobile market, where battery-powered devices need to still improve performance with lower power. This hasn't slowed down performance or power improvements, but it has forced chipmakers and systems companies to approach designs differently. And while feature shrinks will continue for the foreseeable future, they are ... » read more

Chip Industry In Rapid Transition


Wally Rhines, CEO Emeritus at Mentor, a Siemens Business, sat down with Semiconductor Engineering to talk about global economics, AI, the growing emphasis on customization, and the impact of security and higher abstraction levels. What follows are excerpts of that conversation. SE: Where do you see the biggest changes happening across the chip industry? Rhines: 2018 was a hot year for fab... » read more

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