tag: DAC

Blog Review: Dec. 10
By Ed Sperling - 10 Dec, 2014 - Comments: 1

ARM's Brad Nemire takes a look at a variety of the latest smart devices. Check out the intelligent frying pan that tells you the temperature, the amount of time needed to cook something, and when it's done. Check out the "Homey," too. You can now give verbal commands to your home. Just don't tell it to roll over. Who needs paper? Or more accurately, who needs more than one sheet of paper—e... » read more

Week 26: A Surge For Embedded At DAC
By Anne Cirkel - 05 Dec, 2014 - Comments: 0

A few weeks ago I told you about the best kept secret at DAC—the fact that about 30% of our content at DAC is focused on embedded systems and software. This came as a surprise to a lot people and shortly afterwards we were contacted by Rich Nass who is the executive vice president and brand manager of embedded computing design at Open Systems Media and the former editorial director for ESC �... » read more

A Time For Thanks
By Anne Cirkel - 01 Dec, 2014 - Comments: 0

Born and raised in Germany, Thanksgiving is not really “my” holiday but I am very appreciative of it. It is wonderful how everyone comes together and reflects on what they are grateful for. In my role as DAC general chair this year, there are many additional things that come to mind. First, the larger semiconductor industry is enjoying robust growth, which translates into increased demand f... » read more

Week 24: Now The Review Work Begins
By Anne Cirkel - 21 Nov, 2014 - Comments: 0

At least here in the United States, with next week’s Thanksgiving holiday and Christmas decorations already appearing in stores, there’s a sense that vacation season is around the corner. In contrast, on the technical program committee, we’re gearing up for real work, which in many ways is just now beginning. The deadline for invited content to DAC was last week and now we are in full thr... » read more

Week 23: ICCAD, The Kaufman Award And The DAC Exhibitor Meeting
By Anne Cirkel - 14 Nov, 2014 - Comments: 0

It was another week of travel though this time I stayed on schedule – no missed flights! I was in San Jose for several days during which I briefly crossed paths with two EDA stars. Their work suggests that the present and future of our industry is in good shape. And I was there to host a meeting for those exhibiting at DAC, which, if you’ll excuse the pun, will be an even better place to sh... » read more

Week 22: Missed Opportunities
By Anne Cirkel - 07 Nov, 2014 - Comments: 0

Have you ever forgotten that you should be at a specific meeting or woken up in the middle of the night sure you’re not remembering something important? In our age of distraction, surely one of those remembralls from Harry Potter’s world would come in handy and find a huge market. Is anyone in the tech world working on one? (No, reminder apps don’t count.) Then there is pain of missing so... » read more

Week 21 – Visiting Detroit
By Anne Cirkel - 31 Oct, 2014 - Comments: 1

Who would have thought I’d end up sitting outside in the sunshine in downtown Detroit writing the first draft for my next blog. I’m here with a few of my Mentor colleagues to attend SAE Convergence and to have a discussion with GM about a possible DAC keynote. Stay tuned (and keep your fingers crossed) — I hope to tell you more about that at a later time. SAE Convergence is a two-day conf... » read more

Week 20: Marketing Musings
By Anne Cirkel - 24 Oct, 2014 - Comments: 0

Last week I was on vacation in Pacific City at the Oregon Coast. We usually take our dogs there twice a year. They love the freedom to roam around on McPhillips Beach, less crowded than other beaches in the area, and we usually take them a couple of times up Cape Kiwanda’s Great Dune, more than 200 feet up. We were amazed how warm it still was and not just from the work of climbing the dune. ... » read more

Week 19: Ready. Steady. Go!
By Anne Cirkel - 17 Oct, 2014 - Comments: 2

The window for submitting to the IP and designer tracks opens on Oct. 23. It’s time to get ready and check with your management if you can present your work at DAC. You can find the submission details and a link to last year’s content here. You can even browse presentation examples from past designer tracks. If you are an EDA vendor, the designer track is a good opportunity for your use... » read more

Embedded At DAC
By Anne Cirkel - 10 Oct, 2014 - Comments: 0

It seems to be one of DAC’s best kept secrets – right up there with what happened to Free Monday – that about 30% of the conference content is focused on embedded systems and software (ESS). The call for contributions is still open and I want to remind you that you can submit your research work in ESS to DAC. When Leon Stok of IBM was General Chair for the 48th DAC he started our embedded... » read more

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