Max McDaniel

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Max McDaniel is manager of strategic marketing for display at Applied Materials.

Author's Latest Posts

What’s On Display
By Max McDaniel - 15 Feb, 2018 - Comments: 0

Displays provide the window between consumers and the information universe. There is no place like CES, held recently in Las Vegas, to see the most exciting new and future displays. Beyond traditional technologies like television, displays also featured prominently in many of the big trends at the show: AI (Artificial Intelligence), automotive, virtual reality, IoT (Internet of Things) and conn... » read more

Display Landscape Heats Up At CES 2016
By Max McDaniel - 21 Jan, 2016 - Comments: 0

I was one of the 170,000+ people who attended the 2016 Consumer Electronics Show in Las Vegas earlier this month and thought I’d share some observations; first, about the consumer technologies on exhibit, and second, about the topic closest to my heart, displays. To learn what technologies were trending, you don’t need to look any further than Intel CEO Brian Krzanich's keynote speech. ... » read more

Next Generation Technology For Flexible OLED Displays
By Max McDaniel - 22 Oct, 2015 - Comments: 0

By Max McDaniel James Xiao, vice president and general manager of the Display CVD & EPG Division, AKT, at Applied Materials, provides a high-level overview of new thin film encapsulation technology to enable the volume production of high-resolution, thin and lightweight flexible OLED displays for mobile products and TVs. He discusses the challenges for OLED manufacturing and how new technolo... » read more

The Future Is Flexible
By Max McDaniel - 18 Jun, 2015 - Comments: 0

For the next installment in my display survey series, I will focus on advanced display technologies coming down the pipeline and how materials engineering solutions will enable tomorrow’s TVs and mobile devices to be flexible, bendable and foldable. [caption id="attachment_20529" align="alignnone" width="438"] Source: Samsung[/caption] I touched on this topic at the recent SID Display W... » read more

What Consumers Want In Their Displays
By Max McDaniel - 11 Dec, 2014 - Comments: 0

As a leading flat panel display equipment manufacturer driving the industry roadmap, Applied Materials recently commissioned an international survey of consumers in the U.S., China and India to solicit general attitudes and preferences for mobile displays and flat screen TVs. Since most new displays pass through Applied’s equipment during production to enable higher resolution and more powerf... » read more

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