5 Reasons You Can’t Do It Yourself


By Jack Harding With the recent Global Semiconductor Alliance (GSA) Board of Directors vote to create a new category of semiconductor company, the value chain producer’s contribution to the overall industry has been formalized and made permanent. This should come as no surprise. The VCP market segment is closing in on $1 billion in annual sales. The category has evolved from a conceptua... » read more

Insurance, Doctors And ESL


By Jon McDonald Return on investment is a subject that comes up frequently when people are thinking about adopting higher-level design approaches. After all, we are talking about adding work—we need to model, design, simulate and analyze the system. All of these tasks take time and cost money. So what are we getting in return? Before we can think about the return, we have to identify wha... » read more

The Bright—And Much Larger—Future


The recent pushes by both Synopsys and Mentor into new markets should say something about the state of EDA. Being able to lay out the wires and subsystems on a chip, not to mention verifying that it all works, will always be vital to getting SoCs to tapeout. But that kind of work will not generate the kind of growth the big EDA companies are looking for—at least not without some major tweaks ... » read more

Stop Texting Me


By Brian Fuller It was a simple request for a story: “You play around with this social-media stuff: Is it having an impact within engineering organizations?” My first thought was “social” and “engineer” should not be in the same sentence. Someone recently told me a story about trying—through Twitter no less—to set up a face-to-face meeting with an engineer at a live event.... » read more

Mind The Gap


By Ed Sperling Throughout system-level design there are gaps. High-level modeling doesn’t connect directly to RTL code. Synthesis and high-level synthesis remain worlds apart. There are even gaps in the expertise, from the people who handcraft RTL to those who take it for granted. Some of these gaps will get closed over time. Others will never be closed. In same cases it doesn’t matter.... » read more

Your Light Bulb Is Calling


By Pallab Chatterjee The mobility that is best associated with “smart phone” functionality is making its way into most other electronic systems. At ISSCC and even the Strategies in Light conference, systems and products were being shown featuring standard RF interfaces. The RF is being made available as standalone die for multi-die and 3D packaging, as well as in SoC IP blocks. The func... » read more

Make vs. Buy


By Ann Steffora Mutschler The age-old question of whether to make or buy is time immemorial, and is particularly true for the cyclical semiconductor industry. At the end of the day, the answer comes down to how the decision maker feels about having or losing control. Fifteen years ago, whether to make or buy something—be it the design, libraries, memory, implementation, verification, te... » read more

Road Construction Ahead


A long-running joke in Canada is there are only two seasons—winter and road repair. Dating back from the days of ancient times, roads have united empires. In a more figurative sense, they have made the best corporations better than their competitors. And on a conceptual level, they have linked together theories and concepts that previously had functioned in separate worlds. In SoC d... » read more

Irrational Exuberance Meets High-Level Design


By Jon McDonald Irrational exuberance is running rampant. Design managers believe all their systems engineers and software programmers are going to be able to drive the hardware design process from a high-level description. OK, perhaps irrational exuberance is a bit strong and it may not be quite rampant, but I’ve heard statements recently both from customers and suppliers pushing in th... » read more

Still Room For Startups?


Can startups still survive in an increasingly complex, high up-front investment world? System-Level Design posed that question to Mentor Graphics, Synopsys, Oasys and an end user. [youtube vid=3RGvRnDGiTE] » read more

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