tag: business

Abundant Change Ahead
By Brian Bailey - 06 Jul, 2016 - Comments: 1

There is nobody who would question the amazing ride that semiconductors have been on for the past 50 years. It has been described as the longest running exponential that humankind has ever been a part of—and it is not over yet. Still, the future is very likely to be substantially different from the past. It is almost natural for us to see a trend and assume it will continue. There have bee... » read more

Winning Customer Loyalty
By Tom De Schutter - 30 Jun, 2016 - Comments: 0

On the day that the Tesla Model 3 was announced, we (and by we I mean my wife, who graciously dedicated her time) stood in line to order a car we had never seen. That is quite the sign of trust in a car company. Buying a car is the second biggest cost behind buying a house and yet there we were putting down $1,000 for a car we had never seen. So what drove us and thousands of others – Tesl... » read more

Uncertainty Rocks Chip Market
By Ed Sperling - 30 Jun, 2016 - Comments: 1

The semiconductor industry is undergoing sweeping changes in every direction, making it far more difficult to figure out which path to take next, when to take it, and how to get there. The next few years will redefine which semiconductor companies emerge as leaders, which ones get pushed down or out or absorbed into other companies, and which markets will be the most lucrative. And that coul... » read more

Successful FlexTech Integration Providing New Opportunities for SEMI Members
By SEMI - 23 Jun, 2016 - Comments: 0

By Michael Ciesinski, President, FlexTech In 2014, SEMI developed a new model – SEMI Strategic Association Partnership – for engaging other associations and organizations in a strategic, long-term relationship that supports and advances the interests of SEMI members in emerging and adjacent segments of the electronics supply chain. The strategic partner brings a community, brand, and pro... » read more

Menta Embeds FPGA Programmability
By Brian Bailey - 14 Jun, 2016 - Comments: 0

What constitutes a startup can be a matter of the market segment you are going after and the type of product that you are building. Within [getkc id="7" kc_name="EDA"], we often think of the lifetime of a company being just a few years between when an opportunity is identified, to a product being built and getting the first few customers and then getting gobbled up by one of the big three. But ... » read more

Plotting The Next Semiconductor Road Map
By Ed Sperling - 13 Jun, 2016 - Comments: 0

The semiconductor industry is retrenching around new technologies and markets as Moore's Law becomes harder to sustain and growth rates in smart phones continue to flatten. In the past, it was a sure bet that pushing to the next process node would provide improvements in power, performance and cost. But after 22nm, the economics change due to the need for multi-patterning and finFETs, and th... » read more

Executive Insight: Simon Segars
By Ed Sperling - 08 Jun, 2016 - Comments: 1

Simon Segars, CEO of ARM, examines the future of mobile computing, how it intersects with the IoT, why ecosystems are vital, and how computing is evolving. What follows are excerpts of that conversation. SE: Most analysts say the growth rate of mobile is slowing. The big buzz phrase now is Internet of Things. How does ARM's role change with that shift? Segars: Mobile is still changing and... » read more

DAC Day One: EDA Through Different Glasses
By Brian Bailey - 06 Jun, 2016 - Comments: 1

DAC is back in Austin after being away for three years. The weather improved for our arrival after the bad thunderstorms of the past couple of weeks. The sun came out and started to heat everything up. With water still pooling around the place, it was somewhat humorous to see a bus pass with the slogan "Think about Austin without water." DAC starts, as it always has in my memory, with a pres... » read more

Cooperation Instead Of Competition
By Bill Neifert - 03 Jun, 2016 - Comments: 0

I spent more than 20 years working in EDA and managed to do so without ever working for one of the big three. Big EDA companies were always the competition. Oh sure, you’d partner with them strategically if you could, but always keeping in mind that little fish swimming with big fish often end up being eaten. That all changed seven months ago when ARM acquired Carbon’s technology and tea... » read more

Will Little Guys Win IoT Race?
By Ed Sperling - 02 Jun, 2016 - Comments: 3

What we call the Internet of Things is actually a series of unrelated vertical markets, loosely tied together using various communications protocols to the Internet. Each has its own challenges, rate of growth and risk/reward formulas, which will be defined, redefined, and ultimately refined in ways we cannot see at this point. For the foreseeable future, though, it's unlikely that we will ... » read more

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